AI Financial, a company linked to the Trump family, is in negotiations to sell its core business to Perpetuals.com for up to $15 million. This sale represents a significant shift for AI Financial, which previously acquired a payments company for $750 million but has generally lost money, benefiting mainly the Trumps. The transaction terms remain unsettled and may change as talks progress.

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https://www.wsj.com/business/deals/trump-backed-company-behind-family-crypto-wealth-in-talks-to-sell-core-business-59a2c1c5

Trump-Backed Company Behind Family Crypto Wealth in Talks to Sell Core Business

The potential sale by AI Financial marks an abrupt reversal for a company that has channeled more than half a billion dollars to the Trumps

Angus Berwick

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The Nasdaq display in Times Square shows Eric Trump speaking about the partnership between World Liberty Financial and ALT5 Sigma. A display in Times Square shows Eric Trump speaking about a partnership between World Liberty Financial and Alt5 Sigma in 2025.Spencer Platt/Getty Images

A year ago, the Trump family’s crypto venture bought control of a small payments company for $750 million. The deal has been a money loser for almost everyone except the Trumps.

The Nasdaq-listed company—previously called Alt5 Sigma, and recently renamed AI Financial AIFC0.54%increase; up pointing triangle—is now in talks to sell its core business to blockchain technology company Perpetuals.com PDC-12.59%decrease; down pointing triangle, according to a corporate filing. The price being discussed is for up to $15 million, according to a person familiar with the transaction and company documents. The terms of the deal aren’t completed and could change as negotiations continue, or the deal could fail to materialize.

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Exclusive | Trump-Backed Company Behind Family Crypto Wealth in Talks to Sell Core Business

Trump-Backed Company Behind Family Crypto Wealth in Talks to Sell Core Business

The potential sale by AI Financial marks an abrupt reversal for a company that has channeled more than half a billion dollars to the Trumps

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