SpaceX Is Turning Away Falcon Customers in Major Bet on S…

SpaceX is discontinuing dedicated satellite launches on its Falcon 9 rocket for contracts after 2028, signaling a significant focus on the yet-to-be-proven Starship. The company is also halting the production of certain non-reusable components for the Falcon rocket family, indicating a strategic shift towards maximizing Starship's potential and capabilities.

SpaceX:

Starship Test Launch Aborted

Chaos at SpaceXAI

Record-Breaking IPO

Tesla Merger Speculation

Cursor Acquisition

AI Data Center Satellite

BackForward

Industries

Space

FacebookXLinkedIn

EmailLink

Gift

Expand

A SpaceX Falcon 9 rocket.Photographer: Patrick T. Fallon/AFP/Getty Images

FacebookXLinkedIn

EmailLink

GiftGift this article

Confidential tip?\ Send a tip to our reporters

Site feedback:\ Take our SurveyNew Window

FacebookXLinkedIn

EmailLink

Gift

By Sana Pashankar and Edward Ludlow

July 23, 2026 at 11:17 PM UTC

BookmarkSave

SpaceX has started to turn away satellite operators seeking dedicated rides to orbit aboard its staple Falcon 9 rocket beyond 2028, people familiar with the matter said, underscoring the massive bet Elon Musk is making on its unproven Starship.

Musk’s rocket, satellite and artificial intelligence juggernaut has also stopped building some non-reusable components for the Falcon family, such as the rocket’s massive upper stage, said one of the people.

Read Original at Bloomberg.com →

SpaceX Is Turning Away Falcon Customers in Major Bet on Starship